Fortuna Properties LLC
Fortuna Properties LLC
About the project
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About the project
Redesigned and developed the website for Fortuna Properties, a real estate company that helps residential investors and property owners buy and sell off-market properties. The objective of the project was to create a functional and professional website that encourages interaction between the business and potential clients.
The website was rebuilt using WordPress with the Avada theme, providing a flexible and easily maintainable platform for future updates. To streamline lead generation and client communication, Google Forms were integrated into the website, allowing potential clients to submit inquiries and property information while automatically exporting submissions to Google Sheets/Excel for efficient data management.
The design focuses on clarity, usability, and lead capture, ensuring that investors and property owners can quickly understand the services offered and easily connect with the company.
Scope of work:
Website redesign and UI/UX improvements
WordPress development using the Avada theme
Integration of Google Forms for lead capture and client interaction
Automated data export to Google Sheets/Excel for inquiry management
Responsive design optimized for desktop and mobile devices
Improved content structure to support real estate investment services
The Progressive
It’s funny. I was having a conversation with one of my best friends not too long ago—a friend who was definitely around me all the time when I was launching this first product—and they had absolutely, 100%, no idea that my email list had only 71 people on it when I first released this course. And then, they told me it actually inspired them a ton.
That meant so much to me. And also made me realize that the few Periscope broadcasts I’ve shared this in before are not enough to really help and (hopefully) inspire others. I knew I had to make a case study out of it.
